THAI TEA MATTERS
Our Story
A place where people who love Thai tea come together to explore what Thai tea can become.



The Art of the Blend.
Great tea begins with thoughtful choices.
We bring together five different teas from Thailand, experimenting with their flavors and aromas to create CHONG’s distinctive Thai tea blend. Every combination is an opportunity to discover something unexpected and find a balance that feels uniquely ours.
Born from a Love of Thai Tea.
CHONG began with a simple idea: bring together people who share a love for Thai tea and explore what it can become.
Inspired by the flavors and familiar rituals of Thailand, we set out to create something new while staying true to what makes Thai tea special. What started with a shared passion grew into a journey of discovery, creativity, and connection.
Thai Tea Matters.
Thai tea can be anything shaped by creativity, made to be enjoyed.
We believe its rich character can inspire more than the classic cup — from creative beverages to desserts and new flavor experiences. By blending tradition with fresh ideas, we celebrate the Thai tea we love while reimagining how it can be enjoyed.


More Than a Café. A Community.
CHONG is more than a place to grab a drink. It’s a place to connect, share ideas, and discover new flavors.
From Thai tea to art, music, and design, we bring people together through shared passions and creativity. Come by, discover something new, and be part of the CHONG community. From Thailand to New York, there’s always a place for you here.


